Strategic Audience Map –
Instant Consumer Insights
We are launching the SAM soon, sign up for the BETA!
The Strategic Audience Map (SAM) is a free, safe, simple and operational way to see the lifestyles of your customers. Just download the script or upload a zip-code only customer file, and SAM will visualize the lifestyles of your customers or website visitor.
The SAM makes it easy to classify customers and website traffic, in a way that also makes it easy to activate your marketing to target your most relevant and efficient prospects.
The SAM is provided by Brain together with NDR and InsightOne in order to make it possible for you to better advise your clients in how to best reach new customers.
Use CRM-files or our Online-scripts to create your SAM, any way you go you will build your consumer view directly from your clients customers or visitors, and deliver important new insights to your clients.
All we ask is that we can pick your brain 😉 and get some feedback so that our product can get the best fit for you and your needs.
The SAM is every marketers new best friend!
Mosaic Consumer Classifications
Mosaic is a well established taxonomy of consumers, with full market reach and easy to understand descriptions of consumers.
– and now also easy to leverage into marketing decisions!
Full Market Reach
The SAM analyses your customers and visitors, by geographical signals that gives a full market reach on every market!
Easy to Understand
Through smart and easy to understand consumer classifications you are able to build your customer insights, instantly.
Geo based - GDPR safe
Through geographical signals you are able to keep the personal information safe and still get the full insights into the consumer groups.
Mosaic™ is a registered trademark that is marketed in the Nordics by InsightOne Nordic, and Online/digital in the Nordics by Nordic Data Resources.
The SAM – who are we?
The Strategic Audience Map is delivered to you through technology by Digital Brain Nordic, Nordic Data Resources online Mosaic and InsightOne Nordic Mosaic classifications.
Together we leverage a complete data system that can be used to both understand the customers and act on the new insights through programmatic channels and selected publishers.
What is The SAM
SAM is the new way of creating consumer insights – instantly create a full customer analysis that you can leverage into marketing actions immediatly.
The SAM is easy to use, easy to understand and easy to act on.
By combining market leading digital reach by NDR, market leading consumer insights by InsightOne and the unique tech platform by Brain we deliver the new way of creating customer analysis for media agencies and marketers.
Doesn’t Have to Be Hard.
One step, instant processing that is delivered in an easy to understand way.