Strategic Audience Map (SAM) has been created for more businesses to become data driven, understand their marketing and what business it creates, make it easy to work with Big Data and be able to activate the data into Insights and Action = Customer understanding & Business generating activities.
But what does that really mean?
Weill, it means that Strategic Audience Map is a solution that makes it possible for you to take your most important asses: Your customers, and use them to create market insights. Market Insights shows you what market segments are most likely to become a customer of yours, it makes you understand how to reach them and you can use the insights to target your marketing correctly.
But I don’t know data…
And you don’t have to, SAM does all the heavy lifting. We use a market segmentation that describes the market in a way that is easy to understand: Mosaic Lifestyles. This market segmentation has been used for over 20 years to create insights that power business and growth.
Can anyone use this service?
Strategic Audience Map are for consumer companies that target end consumers, preferbly with a presence Online. You can have a small or large business, be local, national or global, our service grows with your business. We have made it easy and cost efficient to get started, no long contracts or commitments. In order to get all businesses started on the Insights Journey – so that you can become a better provider to your customers, understand them and create your Insights and spend your marketing budget smarter.
So how do I get started?
That is very simple: You book a meeting with us. We will setup an account for you, explain how it works. When we have analysed your market, your customers and your Online traffic we will give you a clear description of who your customer is, what the potential is in your market and how you should act to get more customers.
We help you get smarter, create Insights in your business and help you act to get more customers.