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Brand Marketing: For A Successful Business

Have you ever wondered why some companies have such an irresistible appeal to their customers? Why do we often prefer certain brands over others, even if they offer similar products or services? The answer lies in the power of brand...

May 31, 2023

Try These Strategies For Effective Marketing Without Third-Party Cookies

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Try These Strategies For Effective Marketing Without Third-Party Cookies

The phasing out of third-party cookies, also known as “the cookie death”, has created a lot of concern and uncertainty in the marketing industry. Digital advertising will undergo a revolutionary change when cookies disappear and the possibilities for effective marketing...

May 25, 2023

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3 tips: How to build brand awareness – With display advertising!

display advertising on a train station.

May 22, 2023

Rättvis marknadsföring är framtiden för marknadsföringsindustrin

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Rättvis marknadsföring är framtiden för marknadsföringsindustrin

Ett Göteborgsbolag vill utmana den traditionella mediebyråaffären med den nya tjänsten SAM. Genom att frångå konsulttimmarna och leverera byråns tjänster på nya och mer integrerade sätt, till fast pris, kommer branschen att förändras i grunden säger VD Martin Bergqvist. Genom...

May 15, 2023

Understanding Programmatic Advertising And Its Advantages

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Understanding Programmatic Advertising And Its Advantages

Imagine that you create an amazing and exciting ad that you believe will deliver excellent results, but upon launch, the outcome is… underwhelming. This probably happened because you didn’t reach the right people or didn’t target them in the right...

May 10, 2023

How to Master Competitive Analysis for Digital Marketing

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How to Master Competitive Analysis for Digital Marketing

In today’s fast-paced digital world, competition is fierce. Every business wants to stand out from the crowd and attract customers. As a digital marketer, it’s essential to stay on top of your game by keeping an eye on your competition....

May 8, 2023

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How to Market your Brand with video: A Guide

Are you planning on starting to make more video content for your business? Good idea! Adding video to your marketing strategy can boost your brand. Read more about how video marketing benefits your business in our latest blogpost. Creating video...

April 28, 2023

Video Marketing: Benefits for Your Business

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Video Marketing: Benefits for Your Business

Over the past few years, video marketing has emerged as a powerful tool for businesses looking to reach and engage their target audience. With the rise of social media platforms like YouTube, Facebook, Instagram, and TikTok, video content has become...

April 21, 2023

Digital marketing Insights strategicaudiencemap

This is how you overcome Ad Fatigue

Consider the last time you changed the TV channel upon seeing an advertisement that you had already seen multiple times that night, or when you skipped podcast commercials due to hearing the same one over and over again. This is...

April 12, 2023

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What is Brand Equity?

Brand equity is a crucial concept for any company or organization looking to establish a strong presence in the market. It refers to the value that a brand adds to its products or services. In this article, we will explore...

April 5, 2023

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Archives

Brand Marketing: For A Successful Business

3 tips: How to build brand awareness – With display advertising!

Rättvis marknadsföring är framtiden för marknadsföringsindustrin

Understanding Programmatic Advertising And Its Advantages

How to Master Competitive Analysis for Digital Marketing

How to Market your Brand with video: A Guide

Video Marketing: Benefits for Your Business

This is how you overcome Ad Fatigue

What is Brand Equity?

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