Use Your Customer Data to Create More Efficient Marketing
As a commercial business with consumers as your customer it is obvious that your customers data are your most valuable asset, and the asset that drives your business. And in a time where the market is moving fast it is...
Transactional data and relations data is gold, but hard to leverage into your marketing, on their own
When it comes to transactional data, businesses have a lot of valuable information at their disposal. This data can be used to improve customer loyalty, better target marketing efforts, and increase sales. However, transactional data alone is not enough to...