Media agencies are under fire by smart software, and what does it mean for you as an advertiser?
It’s no secret that marketing is expensive. In fact, marketing budgets have been on the rise for years now, and show no signs of slowing down. The reason for this is simple: in order to be successful, businesses need to...
How Strategic Audience Map helps B2C businesses become data-driven and automate their marketing
Marketing managers, if you’re not using our Strategic Audience Map software, you’re missing out on a valuable tool for understanding your customers and driving your business. Here are four reasons why: 1. You can’t plan based on one view of...